MaterialX and OpenPBR need a first-class single-file package format for collaboration and delivery. The right answer is not a new format — it is a .pbr file, a GLB containing a single OpenPBR material and its textures.
Ben Houston • April 15, 2026
After a decade building enterprise 3D visualization at Threekit, I've moved on to build Land of Assets — a product visualization platform built entirely on open standards and tied at the hip with AI image generation.
Ben Houston • April 14, 2026
A deep dive into why Land of Assets chose glTF over USD as the backbone for their Master Asset approach to ensure long-term interchangeability.
Ben Houston • February 19, 2026
3D on the web has exploded. The infrastructure to support it hasn't kept up. Here's why I built Land of Assets to fix that.
Ben Houston • February 2, 2026